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GLOBAL HOME IMPROVEMENT MARKET:
OPPORTUNITIES & CHALLANGES


Order #: W1832_2007TO; US$ 1150.00
Published by Koncept Analytics Group, June 2007; 31 Pages
Delivered in Electonic PDF format

Globally, the home improvement market holds immense potential. This is because most of the countries/regions are still under-penetrated. Only the United States home improvement market is showing signs of slowing down after registering double-digit growth in the last decade. However, the European region shows dichotomy in its market characteristics - the Northern countries like the UK, Germany and France are on an upswing whereas the Southern countries like Spain and Italy are still under-developed.

But it is the Asian countries notably China and India which holds the actual potential. And this is illustrative of the fact that global home improvement retailers like Home Depot and Lowe’s are entering these regions either through buy-outs of regional players or through joint ventures.

The global home improvement market report analyses the market globally - notably US, Canada, European and Asian countries. The market characteristics are analysed in the report to figure out the market opportunities in different regions/countries, the factors that are driving the growth of the market and the challenges faced by the home improvement retailers.

For all the regions, market strategies and positioning of the major players operating in particular geographies are analysed. Also the influence of the global retailers like Lowe’s and Home Depot are assessed. Further, the report also presents market size and growth for every country/region and also analyses the future growth potential of these markets. Order Now




TABLE OF CONTENTS

1. Market Overview
1.1 Market Definition
1.2. Market structure
1.3 Global Market Size
1.4 Home Improvement - A cyclical industry
2. United States
2.1 Market Overview
2.2 Growth Drivers
2.3 Market Trends
2.4. Competitive Landscape
2.4.1 Company Profiles
2.4.2 Home Depot versus Lowe’s: Comparative Fact sheet
2.4.3 Strategy Analysis
2.5 Market Forecast
3. Canada
3.1 Market Overview
3.2 Growth Drivers
3.3 Market Trends
3.4 Competitive Landscape
3.4.1 Company Profiles
3.4.2 Growth Strategies
3.4.3 RONA versus Home Depot versus Lowe’s
3.5 Market Forecast
4. Europe
4.1 Market Overview
4.2 Growth Drivers
4.3 Market Trends
4.4 Major Market Characteristics
4.4.1 Germany
4.4.2 UK
4.4.3 France
4.4.4 Italy
4.4.5 Spain
4.5 Major European Retailers
4.6 Market Forecast
5. Asia
5.1 Market Overview
5.1.1 China
5.1.2 Japan
5.1.3 India
5.2 Major Growth Drivers
5.2.1 China
5.2.2 Japan
5.2.3 India
5.3 Competitive Landscape
5.3.1 China - Fragmented market with immense market potential
5.3.2 Japan - Presence of superstores and large-scale stores
5.3.2 India - Regional business houses and foreign players entering at a large scale
5.4 Market Forecast

LIST OF TABLES & FIGURES

RONA versus Home Depot and Lowe’s
Major European Retailers: Sales (2006)
Major Home Improvement Retailers in China: Stores and Sales: 2005/06
Major Japanese Retailers: Location and Stores
Global Home Improvement Market by Country/Region Share: 2006
Global Home Improvement Market Size by Country/Region Sales: 2006
Growth in Home Improvement versus New Construction: 1995-2015
US Home Improvement: Market Size (2005 & 2006) and Market Forecast (2007)
Canadian Home Improvement: Market Size (2005 & 2006) and Market Forecast (2007)
European Home Improvement Market Share by Country - 2006
European Home Improvement: Market Size by Country - 2006
French Home Improvement Market Share by Companies: 2006
Major European DIY retailers - Store numbers (2006)
Major European DIY retailers - Sales area (2006)
European Home improvement market Forecast (2007)
Asian Home Improvement Market Size (2006)
Asian Home Improvement Market Forecast (2007)

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